Case Study
The Challenge The Schulich Executive Education Centre (SEEC), needed to market a group of newly-launched seminars, offered for the first time in an eLearning format. Naturally, they required an online marketing vehicle to match!
The Solution internet : intelligence inc. created and executed a series of eMail newsletters to encourage registration for the online seminars. Each new eMail campaign built on the success of the last one, which resulted in better-than-anticipated numbers.
The Pay-Off Within a four month period, SEEC realized a return of almost 7 to 1 on its eMail marketing investment.
Our customers say it best!
"As our organization has grown, eMail marketing has become increasingly critical to our success. Lee and her team have been there to advise and instruct at every step, and have helped us improve our results with each message we send."
Anne Stone, Founder, Women in a Home Office
www.womeninahomeoffice.com
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